Tag Archives: publishing

T-Minus 10 Days!

Hidden Memory Status Update!

As of today, December 4th, there are less than ten days until the official release of my first book. Also on today’s agenda is sending out a reminder to my ARC readers that they should be downloading their copy so they read it in time to get a review posted in that first week of release (hopefully).

For the last week, I have been looking into creating some social media images to post in advance and on the day of release. Right now, I am playing around with Canva’s free version. You can see some of the preliminary results as the cover image for this post as well as here:

Posted on Instagram with hashtags. One like from a random person? I call that a win!

I’m enjoying the program so far. It is easy to use and does a great job of providing a color palette that coordinates with any images I upload rather than making minor adjustments constantly until it is what I think looks good enough.

Paperback Version?

Yes, I am now also looking at the paperback version process, and it is just as complicated as I imagined it would be. As I don’t think I’m going wide distribution at this stage, I’m probably going to use the KDP cover creator to use my ebook cover and use a solid color for the spine and back. I might get fancy with a future release, but I have already spent a fair bit of money on this whole endeavor.

The other piece I waffled on was trim size. I usually bought mass-market paperbacks, so all of the books on my shelf were pretty small. If I went with that size, it would mean more pages and, therefore, more expensive to print while simultaneously appearing cheaper. Online guidelines are somewhat helpful, but this morning we went to the local bookstore (B&N) to see what fantasy authors are publishing trade paperbacks at these days for both trim size and price.

Based on my quick assessment, this is either 5”x8” or 5.5”x8.5” with a price range between $11.99-$21.99. The higher end of that range was for well-known or currently trending authors and series. I have decided to try 5.5”x8.5” and $12.99. We will see what the author test copy looks like once I put it all in the system and order one. I think I also need to purchase a barcode for this ISBN to put it on the cover, but that will be part of my final paperback research.

In Other News

We are going to have five weeks between the D&D game this week and our January session, so I’m in the process of setting up a little Jeopardy trivia game to play via Discord between sessions to keep info top of mind for everyone. I have set up the questions and the reward system. It is just for fun, but I’m hoping everyone finds it engaging and informative!

Our little tree is up. I wonder how long before one of the cats swipes the first ornament off.

We are hosting a little potluck for my immediate family in a couple of weeks. It is something we do every year to include my grandparents. We skipped it last year for obvious reasons. Everyone is protected now and being very careful, so we are moving forward with it for 2021. It will be good to have our little group together again.

Next week for the blog, I’m debating talking more about the imminent publication or sharing the next installment of my dream story. Time shall tell! I hope you are all having a great holiday season so far!

ARCs and Promotion

Social Media

I’m about to show how much of a social media novice I am with this next revelation, but here it goes. Do you want to know an important piece of social media exposure? The answer is hashtags. You need to include hashtags in your Twitter and Instagram posts so that more people see them when they look at or search on said hashtags. Most of you presumably already knew this, but I have never been a great social media user. My Space was “the thing” to have when I was in high school, and I never had an account. Self-promotion and sharing are not natural for me, and I am finding out new things every day. 

One (helpful) social media tip I will share from the Facebook author groups I am part of is: be cautious of the people who contact you to promote your work. When I started using hashtags related to my book, I immediately received a handful of messages asking me to follow this and DM to “promote” through them. Someone even reached out with an offer to review my book on their account. 

All of this sounded great. I’m trying to get the word out about my work and get it noticed on social media. All they wanted was $20 here or $40 there. Simple. Right?

The more I look into this, the sketchier it appears. Many of the promotion Instagrammers have followers and likes inflated by bots, and when you ask about their returns and guaranteed clicks, they get dodgy. In some cases, I have heard, they threaten to bomb your book with 1-star reviews if you don’t end up promoting with them. I am now hiding all promote or DM comments on Instagram to try to limit or prevent these.

On the reviewer side, you have to be very careful about not doing paid reviews. There are some editorial reviews where this is allowed, but this can get you banned from Amazon. They frown heavily on paid reviews, so before you pay anyone, make sure that you know exactly what they are offering, and you read all the fine print for Amazon and other distributors and sites you are on. Fortunately, I did not agree to pay anyone. 

ARC Readers

This is a good segway into the concept of ARC readers and how they are different than paid reviews. First, you should never pay ARC readers. That is how it becomes a paid review rather than an honest review. ARC stands for Advanced Review Copy, and is a copy of your book that you provide, for free, in advance of the release date so that reviewers can read and post their reviews in advance of or on the date a book releases. You often “provide the book for free in exchange for an honest review.” 

What this means could be a myriad of different interpretations. I have heard some authors become upset if someone who receives an ARC does not finish the book or post a review. I have done some ARC reads and reviews myself for some of the groups I am on, and I prefer the Readers Favorite approach: 

“We only post 4- and 5-star reviews. If an author receives a poor review, we provide private constructive criticism to the author instead. We were the first book review company to not post negative reviews because we are in the business of helping authors, not hurting them.”

Readers’ Favorite Website

The groups I am part of are for indie authors like me, and my goal is to be supportive, not hurtful. I will reach out on 3-star reviews to see if the author wants me to post, but for 1- or 2-stars, I generally will not post those when something is below 50 total reviews. It is my philosophy and not something I push on my ARC readers. I give them a free copy for an honest review, so I need to be okay with their choices in this. It’s the “honest review” part; it means I’m not influencing them by payment or intimidation. What a reviewer posts, is what that individual thought of the book. 

Some helpful tips and resources for ACR readers: 

ARCs are important because almost everyone looks at the star rating before they look at the description. You want as many (hopefully good) reviews posted on or around the day of release as possible. The number of reviews also matters. I can’t remember the exact numbers, but I think it is below 20 reviews readers dismiss even a good rating, and Amazon does not start promoting books outside of paid advertising until a book has around 50 reviews. So, the next time you enjoy that book you just read, take a minute to rate it for the author to give them some applause for that artistic performance.

Invitation to Action

This week I sent out my first invitation to ARC readers with their copy of Hidden Memory, and I am now going to make an offer to my early blog followers. I know some are friends and family who have already or are planning to buy the book if only to support me. I love and appreciate that support. 

If you would like an ARC copy of Hidden Memory free in exchange for an honest review, I invite you to comment below, sign up via this form, or reach out to me. You will be signed up for the newsletter to receive emails from me, but I can then send that digital copy out to you. You don’t need to follow my philosophy above, but I would ask you to reread the book description to make sure it sounds like something you would enjoy before signing up. 

Whether you sign up or not, I thank you all for your support and engagement throughout this year. Less than four weeks to go!

Ship in the Void – Pt.1

Dream a Little Dream

Today is all about catching up on all my ARC activities. I’m at or behind several deadlines related to sending out review copies, and today is the one-month weekend mark before Hidden Memory is officially released. I still need to set up my Bookfunnel account, perform final checks on the copy to be uploaded, finalize my ARC sign-up form, create the MailChimp ARC invite that points to Bookfunnel, and identify bookstagrammers and others like that to request reviews. Today marks one of the final milestones before the very last Amazon uploads, so I’m hoping I can get it all complete. 

I will share some of the details next week if all goes well. In the meantime, I had an odd dream recently. Usually, I don’t remember much of my dreams, but this one had some of the details stick with me more than usual. I wrote them down in bullet form, and I have decided to turn them into a short story here on my blog. It will be the draft version with the only editing from Grammarly, and if it ends up making no sense…Well, it was a dream. So, while science fiction is not my go-to genre, here is part one of my sci-fi short, Ship in the Void:

Stage one – Liftoff

I looked up at the clear sky in anticipation of my imminent ascent. Despite having made numerous AG lifts before this, it still made her pulse race every time. The speed. The altitude. The weightlessness. It was like skydiving with additional exhilaration from going well beyond the stratosphere. 

“Final check!” Tryss, our unit commander barked out. “T-minus ten minutes to liftoff.” 

Tryss was…intimidating. Gifted with Amazonian height, she topped everyone else in the unit, measuring 6′ 3″ barefoot. When you added in the leanly corded muscle, stellar record, strong voice, and eyes that missed nothing, she could inspire awe in anyone. 

She was also gorgeous. Her head was shaved, accentuating sharply defined cheeks and full lips. There was a warm glow to her smooth brown skin, and it echoed in the melted chocolate color of her eyes. I’m certain her appearance gave her no end of grief as she made her way up the astrocore ranks. That certainly did nothing to lessen my jealousy.

At Tryss’s command, I quickly started performing final equipment checks with the rest of the squad. We were all wearing our AG (anti-gravity) suits. When I compared AG lifts to skydiving, it was not only about the feel of flying.

AG suit design supports AG chute use for lifting humans into space and bringing them back. Each suit carries three ascent chutes, two drifters, two descent chutes, and thirty-six hours of compressed oxygen. They regulate body temperature, even in space, and process liquid waste. The drifters, extra oxygen, and waste features are all to get us back into the atmosphere without burning or breaking up on re-entry.

Checking my gear at this stage was primarily about the monitors on all this equipment and the suit itself. As my gauges read in the green, I started with the boots and worked up through each piece. The suits were constructed of an ingenious fabric that was self-repairing and self-sealing. A code activated each suit’s connective properties. Once it was “on,” each piece was sealed in place when put on.

The boots merged into the pants, which melded to the shirt, then the gloves, helmet, and equipment vest that integrated and monitored me and all my equipment. All-inclusive, it was over 100 lbs of gear wrapped around my torso and settled squarely on my hips.

All the seals were looking good, so I did a final check of the face shield. The helmets were made of the same flexible fabric with a sturdy frame around my face. It contained the shield mechanism and a holographic HUD I could toggle visually or manually. The shield functions measured air pressure and would maintain a healthy atmosphere in the suit, adjusting resistance and air consumption from either my reserves or the environment accordingly.

To test it one final time, I slowly touched my nose with my bare left hand. The face shield flared, sparkling a faint orange glow and producing a soft tingle against my skin. Finally, I put on the final glove, and it merged with my sleeve. By all measures and senses, I was clear to go.

“T- minus two minutes!” Tryss called out.

I looked up to see others touching their noses and putting on that final glove, ignoring how stupid we all looked. My position was number twelve, so I lined up.

“T-minus one minute,” she called. “Get in line and sound off!”

“Twelve, go!” I yelled out when it came to me. 

Tryss looked at her wrist as we finished the sound off. We were all a go. No one would miss this lift.

“Ten!” she started the final countdown. 

My adrenaline spiked, and I shook out my jittery limbs as I waited.

“Three. Two. One. Mark one, go!” Tryss shouted, and the first of our unit deployed, shooting upward.

“Mark two, go!”

One by one, we took off, until finally, it was my turn. My jitters always settle in the buffer-time before a lift, and it was a steady hand I raised to my interface.

Three. Two. One.

“Mark twelve, go!”

To be continued…

As a Writer Who Works

Writing as a Job?

The title “as a writer who works” is not to be confused with a writer whose work is writing. Someday, I might transition to the latter, but the math on that is pretty daunting. I’m selling my ebooks for $5 each, so let’s see what it would take to bring in a salary of $50K annually. 

First, we need an estimate of royalties per book. Here are some rough estimates: 

$5 @ 70% = $3.50 – 0.75 KDP fee = $2.75 – 0.222% of $5 B&O tax = approximately $2.739 per book.

Next, I will translate that into the number of sales necessary annually. 

$50,000 / 2.739 = ~ 18,255 books 

My series will have four books in it. If we assume everyone who buys one will buy all four, that translates to 4,564 new customers of the series needed every year. This calculation is not factoring in any costs for cover art, copy editor, or other costs associated with publication. 

While this is not impossible, I don’t expect to achieve this level of popularity anytime soon without some serious advertising and promotional backing. Book four is still a couple of years out as things currently stand. What all of this means is that I need to keep my day job for a while longer. 

Work/Write Conflicts

I have struggled to find balance this month. In a previous post, I mentioned it is budgeting season at work. This process sets the budget for my organization for the entirety of next year. It is the measure against

which we will score our financial performance, and it is due this week.

The whole process is a lot of numbers work, and it is complicated this year because I just started with this company in July. I’m still learning all the terms and measures for a company and industry that is new to me. It translates into long workdays and a fair amount of stress. The latter is mostly due to my limited experiential knowledge. The budget is an important deliverable, and I constantly feel like I am missing something that will become a big problem for us next year.

With this on my plate, when the workday ends I don’t feel like writing. The computer reminds me of work, and I think about everything I still have to complete. Instead of writing, I spend my hour of downtime in front of the TV. October is almost over, and I have only gotten through one chapter of my book in the entire month.

I could probably force myself to use that hour to write, but the result would likely be something unreadable and need to be completely re-worked later anyway. This is one of the perils of being a writer with a different primary job. A person’s brain only has so much capacity for everything demanding our attention and time. At some point, you become overloaded and need to step back and prioritize. What is important? What is urgent?

Years ago, I took a 7-Habits mini-class that focused on using those questions to prioritize, and I often fall back on it to determine my next steps. Any goals can be daunting if you don’t break them down into the component steps. That is what I’m doing now. 

Work will slow down, and I will get my weekends back. As long as I revisit my book outline and re-read the recent chapter additions, I will be able to hop right back into it without too much issue. Until then, writing will remain on hold. With a clear head, the entire writing process will go more smoothly than if I tried to force it while there is so much other activity. 

Hidden Sanctuary has an August 2022 release date. A month of work drama—maybe even two—is baked into that schedule. I’m a writer who works, and my time is not always available for writing, but I will push through!

Hang in there, fellow writers, whether to are a writer who works or your work is writing. If you are stuck, break the tasks into pieces and keep moving forward. 

Happy Halloween, everyone!

Photo by Monstera on Pexels.com

The Cats are Alright

Bookbub

My research into Bookbub has led me to this: it is the largest book-related newsletter audience you can find as an author. Becoming one of their hand-picked books recommended to their readers is extremely difficult, costs you a chunk of money, but is usually worth the effort and money simply due to the reach it provides. 

I was not selected for their “New Release” picks coming up. I will probably submit for their “Featured Deals” promo, but not until I have another book or two. Based on feedback from other authors, it might be worth it, but the best use of your advertising money, if you get a featured deal spot, is if you can leverage it across more than one book. I’m scheduling Hidden Sanctuary for release in August 2022, so I will probably look at offering a deal on Hidden Memory around that time. 

No website updates yet. I’m waiting on those until a) work slows down and b) the preorder for Hidden Sanctuary is also live. 

Annual Vet Visit

This week I squeezed in a vet visit for both cats at the same time. It was a little late for Big Cat and a little early for Little Cat, but close enough for everyone involved. 

I’m happy to report that Big Cat put back on two-tenths of a pound! This is exciting news after he had lost so much weight in recent years because of his stomach issues. It looks like his kidney problem has degraded a little more, but no meds for him yet. We are hoping to keep him eating right and regularly for now. He remains a super picky eater, but maybe I can sneak in some kidney-care-related food somewhere. 

As for Little Cat, the message was basically “make sure she does not gain more weight.” She is good where she is, and the vet wants her to stay there. Now I have to keep her from eating Big Cat’s food and away from the plastic. She loves gnawing on plastic like a little bunny. I’m sure it is going to give her indigestion someday, or worse. 

With the weather turning, they are both becoming lap-cats again. That is perfectly fine with me, as I welcome the heat on my legs as much as they enjoy the warmth of a lap. It is a bit more problematic when they try to sit on my husband’s lap while he is playing computer games. Everything works fine until one of them wants to move, and then everyone is just in the way. I find it all adorably hilarious. 

Photo by stein egil liland on Pexels.com

Stay dry out there if you are on the west coast of the USA with me. It looks like we are in for more wind and rain!